High-Ticket Sales Closer

Remote – Full-Time
Schedule: Monday – Friday | 9:00 AM – 5:00 PM U.S. Eastern Time

About the Role

The High-Ticket Sales Closer is responsible for converting qualified law firm opportunities into signed, long-term marketing engagements.

The organization’s average new client invests approximately $10,000 per month in services, in addition to their own advertising budget. These are significant annual investment decisions made by law firm owners and managing partners, requiring a confident, consultative, and highly skilled sales professional.

The High-Ticket Sales Closer works alongside the Business Development Director, Sales Assistant, and Setter, who are responsible for generating and qualifying opportunities. Once an opportunity reaches the appropriate stage, the Closer takes ownership of moving that prospect from the strategy conversation through to a signed agreement.

The position is responsible for:

• Running strategy and closing calls with law firm owners.
• Understanding the organization’s diagnostic process and presenting the appropriate solution for each firm.
• Handling objections confidently and professionally.
• Managing follow-up until every opportunity reaches a clear decision.
• Consistently closing 3–4 new clients per month.
• Maintaining an accurate and current CRM and sales pipeline alongside the Sales Assistant.
• Collaborating with the internal team responsible for building the budget and plan for each new client.

The ideal candidate is a competitive, driven closer who is comfortable selling high-ticket services to business owners and takes full ownership of their sales number. Scope of Work (1)

Key Responsibilities

Closing & Deal Execution

• Conduct strategy sessions and closing calls with qualified law firm prospects.
• Use the organization’s diagnostic system to understand each prospect’s:
  • Business goals
  • Practice areas
  • Markets
  • Current marketing gaps
• Review and understand research completed through the organization’s diagnostic system.
• Translate diagnostic findings into a clear business conversation.
• Present the organization’s client-generation system as a tailored solution based on the law firm’s specific needs.
• Communicate value clearly and confidently.
• Handle objections related to:
  • Pricing
  • Budget
  • Timing
• Negotiate terms when appropriate.
• Ask for the business confidently.
• Secure signed agreements.
• Maintain ownership of each opportunity until a definitive decision is reached. Scope of Work (1)

Pipeline Management & Follow-Up

• Follow up on 100% of sales calls and new leads within 24 hours.
• Conduct follow-up through:
  • Phone
  • LinkedIn
  • Facebook Messenger
  • Text
• Maintain consistent communication with active opportunities.
• Re-engage stalled opportunities.
• Re-engage previously lost opportunities when appropriate.
• Maintain accurate deal stages in GoHighLevel (GHL).
• Document notes and next steps in the CRM.
• Work alongside the Sales Assistant to maintain CRM accuracy.
• Forecast expected monthly closes.
• Maintain visibility into upcoming opportunities.
• Track every opportunity until it reaches a clear yes or no. Scope of Work (1)

Proposals & Presentations

• Prepare customized proposals for each law firm using the organization’s proposal tool.
• Use relevant case studies to strengthen the sales presentation.
• Present previous client results when appropriate.
• Leverage testimonials to build trust and credibility.
• Clearly communicate the value of a long-term marketing engagement compared with short-term marketing fixes.
• Explain complex digital marketing services in clear business language.
• Confidently discuss solutions including:
  • Website development
  • Pay-per-click advertising
  • SEO
  • AI search visibility
  • Reputation marketing
  • Digital funnels
• Connect each recommended service to the prospect’s business objectives and identified marketing gaps. Scope of Work (1)

Collaboration & Client Handoff

• Work closely with the Business Development Director, Sales Assistant, and Setter.
• Collaborate on:
  • Lead qualification
  • Scheduling
  • Call preparation
• Work with the internal team responsible for developing each new client’s budget and marketing plan.
• Ensure proposed solutions align with the organization’s existing service packages.
• Provide marketing with feedback regarding:
  • Lead quality
  • Common objections
  • Prospect concerns
• Ensure every newly signed client receives a smooth and complete handoff to the onboarding team.
• Share market intelligence with leadership.
• Provide competitive feedback gathered through sales conversations. Scope of Work (1)

Qualifications

Required

• Minimum 3 years of experience closing high-ticket B2B deals.
• Proven history of meeting or exceeding monthly sales quotas.
• Experience selling directly to:
  • Business owners
  • Executives
  • Professionals
• Experience selling deals valued at $5,000 per month or more, or an equivalent annual contract value.
• Strong command of:
  • Consultative selling
  • Value-based selling
  • Objection handling
  • Negotiation
  • Pipeline management
  • Sales follow-up
• Excellent written and spoken English at C1 level or higher.
• Confident and professional phone presence.
• Confident video-meeting presence.
• Reliable, high-quality internet connection capable of supporting uninterrupted client meetings and sales calls.
• Experience working within a CRM.
• Disciplined CRM data-entry habits.
• Highly competitive.
• Motivated by performance-based compensation.
• High level of accountability.
• Strong sense of ownership. Scope of Work (1)

Preferred

Experience in any of the following is considered an advantage:

• Digital marketing sales.
• Marketing agency sales.
• Selling to law firms.
• Selling to legal professionals.
• SaaS sales.
• Professional-services sales.
• Formal sales methodologies, including:
  • SPIN
  • Challenger
  • Sandler
  • Similar consultative sales methodologies
• Familiarity with:
  • SEO
  • PPC
  • Digital advertising
• GoHighLevel (GHL). Scope of Work (1)

Core Competencies

The ideal High-Ticket Sales Closer demonstrates strength in:

• Closing
• Consultative selling
• Objection handling
• Negotiation
• Persuasive communication
• Resilience
• Competitive drive
• Pipeline discipline
• Ownership
• Coachability Scope of Work (1)

Typical Workday

A typical workday may include:

Start of Day

• Review the day’s scheduled strategy and closing calls.
• Review prospect information.
• Prepare for each upcoming sales conversation.
• Review open opportunities requiring immediate follow-up.

Strategy & Closing Calls

• Conduct strategy calls with qualified law firm owners.
• Lead consultative discovery conversations.
• Understand the prospect’s needs before presenting a solution.
• Present appropriate recommendations.
• Address questions and objections.
• Move qualified prospects toward a decision.

Follow-Up & Pipeline Management

• Send proposals and follow-up communication the same day.
• Follow up on open opportunities.
• Re-engage prospects when appropriate.
• Update CRM:
  • Notes
  • Deal stages
  • Next steps
• Maintain accurate visibility into the sales pipeline.

Team Coordination

• Coordinate with the Business Development Director.
• Work with the Sales Assistant on upcoming opportunities.
• Communicate relevant information regarding prospect needs and next steps.
• Attend the daily team meetup. Scope of Work (1)

Typical Workweek

Throughout a typical week, the High-Ticket Sales Closer will:

• Run a full calendar of strategy and closing calls.
• Attend the weekly sales meeting.
• Review the sales pipeline with leadership.
• Review expected monthly closes and forecasts.
• Re-engage stalled opportunities.
• Continue follow-up until opportunities reach a clear decision.
• Hand newly signed clients over to the onboarding team.
• Provide marketing with feedback regarding:
  • Lead quality
  • Common objections
• Review sales call recordings.
• Continuously refine the sales approach based on coaching, results, and prospect feedback. Scope of Work (1)

Performance Evaluation & Accountability

Performance will be evaluated primarily on the High-Ticket Sales Closer’s ability to convert qualified opportunities into signed recurring revenue.

Key areas of evaluation include:

• Number of new clients closed each month.
• New Monthly Recurring Revenue (MRR) signed.
• Close rate across qualified opportunities.
• Follow-up speed.
• Follow-up consistency.
• CRM accuracy.
• Reliability of sales forecasts.
• Quality and completeness of client handoffs to onboarding. Scope of Work (1)

Key Performance Indicators (KPIs)

• New Clients Closed: Target of 3–4 new clients per month.
• New Monthly Recurring Revenue: Target of $30,000–$40,000 in new MRR signed per month.
• Strategy Call-to-Close Rate: Measure the percentage of qualified strategy calls that convert into signed agreements.
• Show-Up-to-Close Conversion Rate: Track conversion among prospects who attend scheduled sales calls.
• Follow-Up Compliance: Follow-up must be sent within 24 hours on 100% of calls and 100% of new leads.
• Multi-Channel Follow-Up: Follow-up conducted through phone, LinkedIn, Facebook Messenger, and text as appropriate, with activity tracked in the CRM.
• Pipeline Accuracy: Maintain accurate opportunity stages, notes, and next steps.
• Forecast Accuracy: Maintain reliable monthly close projections. Scope of Work (1)

Software & Tools

The High-Ticket Sales Closer will work primarily with:

• GoHighLevel (GHL) – CRM and pipeline management.
• Zoom or Google Meet – Strategy and closing calls.
• Google Workspace – Productivity and communication.
• Proposal & E-Signature Tools – Proposal preparation and agreement execution.
• Calendar & Scheduling Tools – Meeting coordination.
• VoIP Phone System – Prospect communication.
• LinkedIn – Prospect follow-up and communication.
• ChatGPT, Claude, or similar AI tools – Sales productivity and support. Scope of Work (1)

Strong Candidate Indicators

A successful candidate should be able to demonstrate verifiable high-ticket closing performance.

Candidates should be prepared to:

• Present previous sales quotas.
• Demonstrate actual close rates.
• Discuss previous deal sizes.
• Provide examples of meeting or exceeding sales targets.
• Ask strong discovery questions before presenting a solution.
• Demonstrate the ability to understand a prospect before pitching.
• Handle objections calmly and confidently under pressure.
• Perform effectively during live sales exercises.
• Sell directly to the organization’s partners during the selection process.
• Demonstrate the ability to close the founder.
• Communicate clearly, confidently, and professionally in English.

The selection process includes approximately 3–4 interviews, including:

• An initial interview with the founder.
• Individual meetings with the organization’s partners.
• A live sales exercise in which the candidate sells to the partners.
• A final interview in which the candidate is expected to close the founder.

Candidates who pitch before understanding the prospect’s needs or cannot confidently hold their position when handling objections should not advance. Scope of Work (1)

Behavioral Profile

Ideal candidates demonstrate:

• A highly competitive, hunter mentality.
• Strong drive to win.
• Strong desire to exceed targets.
• Resilience following rejection.
• Confidence communicating with business owners.
• Confidence communicating with executives.
• Openness to coaching.
• Ability to receive and apply direct feedback.

Candidates who are comfortable maintaining relationships but avoid asking for the close, or who require constant direction, may not be a strong fit for this position. Scope of Work (1)

Work Environment

• Fully remote position.
• Monday – Friday | 9:00 AM – 5:00 PM U.S. Eastern Time.
• Occasional meetings outside normal working hours may be required, including early-evening calls with West Coast clients.
• Base salary plus performance-based commission on closed business.
• Full-time dedication to the position.
• Fast-paced and performance-driven sales environment.
• Reliable, high-quality internet connection required to ensure client meetings and calls are never interrupted. Scope of Work (1)

About the Company

Our client is an award-winning digital marketing and AI-powered growth agency based in South Florida that works exclusively with law firms throughout the United States.

For more than ten years, the organization has helped attorneys generate more leads, acquire more clients, and increase profitability through an integrated client-generation system that includes:

• Law firm website design and hosting.
• Google and Meta pay-per-click advertising.
• Local and organic SEO.
• AI search visibility.
• Reputation monitoring and marketing.
• Social media marketing.
• Digital lead funnels.
• Lead nurturing.
• Human-created and AI-assisted content.
• AI video and short-form reels.
• Reporting and analytics.

The organization’s brand ecosystem also includes a weekly attorney podcast featuring law firm owners, consultants, and industry experts, as well as:

• A monthly attorney newsletter.
• Continuing Legal Education (CLE) programs.
• Lead magnets.
• A published book focused on law firm digital marketing.

The organization sells high-ticket, long-term marketing engagements to law firm owners and is currently scaling its own sales and marketing engine to increase qualified lead flow, close more new business each month, and transform its brand and digital asset network into a significant growth asset. Scope of Work (1)

Final Notes

The High-Ticket Sales Closer is responsible for taking qualified opportunities and converting them into meaningful, long-term revenue for the organization.

Success in this role means:

• Qualified law firm owners receive strong, consultative sales conversations.
• Discovery occurs before solutions are presented.
• Prospects clearly understand how the recommended strategy addresses their business needs.
• Pricing, timing, and budget objections are handled confidently.
• Every opportunity receives consistent follow-up.
• No qualified opportunity disappears because of poor pipeline management.
• Every opportunity ultimately reaches a clear yes or no.
• The CRM remains accurate and current.
• Sales forecasts provide leadership with reliable visibility into expected revenue.
• The Closer consistently signs 3–4 new clients per month.
• The position generates approximately $30,000–$40,000 in new monthly recurring revenue per month.
• Newly signed clients transition smoothly into onboarding.
• Marketing receives actionable feedback regarding lead quality and objections.
• The Closer continuously improves through call review, coaching, and direct feedback.
• Most importantly, the High-Ticket Sales Closer takes ownership of the number and consistently turns qualified opportunities into closed business.